I became a fan of Seth Godin in January 2012 after I read his blog, which was shared to me via Facebook or LinkedIn. I immediately subscribed to his blog expecting to read some articles occasionally. But I was pleasantly surprised when I realized that he blogs daily. Some of the posts were short, while some longish. But what was remarkable was that he blogged daily.

I learned lot of new things from him like “Permission marketing”, “purple cow” and “tribes” to name a few ideas. Being a marketing professional myself, I soaked myself in some of his insights. Apart from blogs, he has also published several books. The titles of his books are quite intriguing – “Purple Cow”, for example. I could not stand the suspense of the purple cow, and promptly bought it and read it back-to-back in a few hours. It was fully worth it. (I will share a review of the book sometime later). The title of another book – ” All Marketers are Liars”, raised an eyebrow and I am very keen on reading  it, because I want to know how I, as a marketer, am a liar.(Apparently the title has been changed to ” All Marketers Tell Stories“). “Tribes” is a book I have purchased last week and intend to read soon.

Coming back to blogging, I passingly wondered how someone is able to consistently do that, but did not think of it further. But today, when I got his 5000th blog in the my email, I was awestruck. This is one persistent guy. I did a math – if he blogged everyday, that would be 365 blogs a year which would mean that he has been blogging for more than 13 years or from the year 2000. Turns out he has been blogging since January 2002.

So far so good. As a I read through the blog, he mentions something that seems to be addressed to me. He says ” My biggest surprise? That more people aren’t doing this. Not just every college professor (particularly those in the humanities and business), but everyone hoping to shape opinions or spread ideas. Entrepreneurs. Senior VPs. People who work in non-profits. Frustrated poets and unknown musicians… Don’t do it because it’s your job, do it because you can.”

Yes, I can!!

Or can I? I had blogged in this space only thrice in the last year. But I have been blogging about solar 2 times a week. That still is a not a lot. But I have decided to try to emulate Seth. Let’s us see how this one goes…